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    samedi 16 mars 2013

    NGM Forward Racing puts riders and sponsors in the limelight with short movie



    Copying a bit of Yamaha USA’s famous 2009 video A Day at the Office and their 2012 sequelAnother Day at the Office and France’s Luc1 thank-you sponsor videoNGM Forward Racinghas produced their own video which is almost a mini movie to introduce their sponsors and what they sell, along with their six riders (2 in MotoGP and 4 in Moto2) moonlighting for these companies, in order to make some extra money during the off season
    The video not only stars Colin Edward (his voice) but appearances by Claudio Corti, Alex de Angelis, Ricky Cardus, Simone Corsi and naturally Pasini, but also Giovanni Cuzari, NGM team owner, NGM’s PR and press officer Vanessa Guerra, who play’s the wannabe Veronica Mars and includes Melissa Jimenz who is the new face of Spain’s Mediaset MotoGP commentary team, (who also happens to be Mattia Pasini’s girlfriend).
    Even if the shortened version - which is subtitled in English - is a little long, but it does show how teams should treat their sponsors and how to give themselves greater visibility in the social media.
    from Twowheelsblog

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