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    mercredi 7 novembre 2012

    Metzeler's 2013 'Garages' edition calendar


    Metzeler 2013 Garage Calendar
    This year the Metzeler Classics calender, which has reached its 20th edition and which celebrates two wheeled competitions from the end of the sixties with black & white snapshots, is joined by the “Garages” theme with images depicting the most well known international customizers.
    The “Metzeler Calendar Party”, open to all bikers and coinciding with EICMA, will be held at the Innvilllà nightclub in Milan on 14 November from 9:30 PM
    Metzeler, which will celebrate its 150th anniversary next year, has decided to introduce the 20th edition of the by now famous Metzeler Classics calender with a party dedicated to all two wheel enthusiasts. Planned to coincide precisely with the International Motorcycle Show, on 14 November from 9:30 PM at the popular Innvilllà nightclub in Milan (Via Pegaso, 11 – 20151) the “Two-wheel specialist” will kick off an event to celebrate the new calendar and 150 years of history at the highest technological levels.
    Since 2010, along with the Metzeler Classics calendar, with its fascinating black & white images of the golden years of motorcycling, Metzeler has selected snapshots which are dedicated to a theme which is particularly dear to the brand. And this is why, after the 2010 calendar dedicated to the Cuba Classic Motorcycle Club (MOCLA), the 2011 edition which featured the historic Café Racer movement, and the 2012 issue which paid homage to Japanese motorcycles, Metzeler has decided to call the 2013 edition “Garages”

    Passion, care, enthusiasm. Loving two wheeled transport means knowing that a bike can provide intense thrills to those who appreciate its qualities. A biker, even more than a motorist, is and must be an enthusiast. Because a motorcycle tends to be inconvenient – if it rains you get wet, if it’s cold you feel it In fact, a motorcycle is first and foremost a life philosophy, and then a mode of transport It is a devotion that translates into hours and days dedicated to maintaining and customising your ride, sometimes in an independent and self-taught way in your own garage or in tight spaces, on Sunday or during the week, in whatever spare time you have Hours and hours spent making your motorcycle different from the factory models, making it special and simply unique. There are those who have transformed this passion into their livelihood: customizers who have turned their passion into craftsmanship.
    To celebrate the 150th anniversary, which falls in 2013, Metzeler has decided to dedicate its calendar to these people – to bikers who, in the most unlikely corners of the world, disassemble, manipulate, reassemble, forge and create masterpieces which are destined to become unique pieces. Artists of the two wheeled world like those in the images of this calendar, Kengo Kimura from Japan, who uses his workshop in Hiroshima to modify mostly English and Japanese single cylinder bikes, the Frenchmen from El Solitario Motoclub who do this mostly just for fun or the Bavarian “Isle of Man mad”, who has dedicated himself for over thirty years to customising English Classic Racers. Or there is Ian Halcott, the boss at Twin Line in Seattle who, along with his team, creates collectables from old Japanese bikes, or the young English designers Roy Norton and Thomas Kasher whose passion dates back to their days at university, and last but not least, Marco Pucciarelli and Vincenzo Innella who breathe life into priceless gems of value and beauty in their small workshop in a village in Southern Italy.
    Created in 1994 as a special edition of the cult calendar Classic Moments, Metzeler Classics quickly became popular, winning over a faithful following of enthusiasts thanks to its precious snapshots from the street and off road two-wheeler world, in which Metzeler has raced and been successful throughout the years.

    At 50 x 52 centimetres, this calendar is produced in Weissach, in the Stuttgart area, by Text & Technik Verlag, the company that designed the very first Classics calendar in 1994. Using a five colour printing process with an additional matt finish, the calendar is printed at the highest trade standards on extremely high quality paper, while both the front and rear covers are printed on glossy paper. The 2013 calendar, which will have a circulation of just 6000 copies worldwide, features 31 subjects, is printed front and rear and has a description of each image in German and English.


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